Job Information
Creative Circle Digital Marketing Specialist + Analytics (12898) in Saint Paul, Minnesota
Description Our agency client is looking for a Digital Marketing Specialist with a strong analytics mindset in a contract-to-hire position. This role is: - 40 hours/week - 6 Month Freelance, convert at 6 months - Fully Remote The ideal Digital Marketing Specialist will have: - 2-4+ years' experience in digital marketing, both in analytics and campaign execution - Experience in Google Analytics is a must - setting up, managing and reporting on campaigns - Able to make recommendations back to the team after reviewing/analyzing data As a Digital Marketing Specialist, you will: - Assist with setting up Google Analytics to Discover data connection, including queries, making suggestions to sequenced data and analyzing data once it is in Discover - Develop reports, identify high-risk actions and escalate when necessary - Assist with analyzing campaign results - Assist with analyzing customer usage for their premium products and make recommendations on how to promote and better position different product features - Work closely with product and analytics to identify gaps in digital engagement measurement, and coordinate projects to close these gaps - Engage with the broader digital team to review data and identify tests that will improve customer engagement and retention