Job Information
The U.S. Pharmacopeial Convention (USP) Senior Marketing Manager, Complex Generics in Rockville, Maryland
Description
Who is USP?
The U.S. Pharmacopeial Convention (USP) is an independent scientific organization that collaborates with the world's top authorities in health and science to develop quality standards for medicines, dietary supplements, and food ingredients. USP's fundamental belief that Equity = Excellence manifests in our core value of Passion for Quality through our more than 1,300 hard-working professionals across twenty global locations to deliver the mission to strengthen the supply of safe, quality medicines and supplements worldwide.
At USP, we value inclusivity for all. We recognize the importance of building an organizational culture with meaningful opportunities for mentorship and professional growth. From the standards we create, the partnerships we build, and the conversations we foster, we affirm the value of Diversity, Equity, Inclusion, and Belonging in building a world where everyone can be confident of quality in health and healthcare.
USP is proud to be an equal employment opportunity employer (EEOE) and affirmative action employer. We are committed to creating an inclusive environment in all aspects of our work—an environment where every employee feels fully empowered and valued irrespective of, but not limited to, race, ethnicity, physical and mental abilities, education, religion, gender identity, and expression, life experience, sexual orientation, country of origin, regional differences, work experience, and family status. We are committed to working with and providing reasonable accommodation to individuals with disabilities.
Brief Job Overview
This is a non-supervisory, mid-management position responsible for creating and executing a comprehensive business and marketing plan that addresses all aspects of the marketing mix (price, product/service, promotion, and distribution/channel) which will drive maximum impact (revenue, gross profit, expenses, capital investments and public health) for the Complex Generics portfolio.
The Senior Manager, Industry Programs – Complex Generics develops and executes the global strategic marketing and operations strategy for the program unit. The candidate co-leads a cross functional Program Unit Team working collaboratively with the Scientific Lead for Complex Generics. Together, the Program Unit co-leads will work to apply strategic marketing and scientific insights to documentary and physical standards development and other key products or services for Complex Generics. The candidate has primary responsibility for bringing the customer voice and market understanding to drive impact, profit, and losses for the program, and will draw on resources from various functions across the organization to support the program strategy.
How will YOU create impact here at USP?
In this role at USP, you contribute to USP's public health mission of increasing equitable access to high-quality, safe medicine and improving global health through public standards and related programs. In addition, as part of our commitment to our employees, Global, People, and Culture, in partnership with the Equity Office, regularly invests in the professional development of all people managers. This includes training in inclusive management styles and other competencies necessary to ensure engaged and productive work environments.
The Senior Manager, Industry Programs – Complex Generics has the following responsibilities:
Leads all global strategic marketing efforts for Complex Generics program area, aligning marketing strategies with parallel program/business units to ensure a comprehensive set of solutions is being provided to customers and stakeholders.
Ensures that customer and product development within program area is strategically focused.
Selects and prioritizes Complex Generics standards and aligns priorities with parallel program/business units.
Monitors customer satisfaction and understands customer needs and desires, thus informing marketing strategy.
Tracks and oversees program area’s impact on Profit & Loss.
Makes key decisions and oversees the execution of program operations.
Co-leads Program Unit with Science Head; aligns on key strategies and resource prioritization, and compromises to find fair trade-offs between competing interests if necessary.
Develops and conducts customer and product profitability analyses.
Identifies and recommends appropriate actions to improve customer and product profitability.
Identifies opportunities to capture value from improved pricing or other initiatives.
Leads budget planning and revenue forecasting for Program Unit.
Works with marketing communications to guide the development of product marketing materials, including product brochures, sales tools advertisements, digital and social content, and any other promotional material required to support the execution of the multi-channel Complex Generics marketing plan.
Applies business knowledge to identify new business opportunities recommending new products, systems, and services to USP.
Working with cross-functional groups (e.g., marketing communications, market intelligence, science, U.S., and global sales teams) to build alignment and drive results.
Who is USP Looking For?
The successful candidate will have a demonstrated understanding of our mission, commitment to excellence through inclusive and equitable behaviors and practices, ability to quickly build credibility with stakeholders, along with the following competencies and experience:
A bachelor’s degree in life sciences or equivalent and an MBA.
At least five years of experience, majority of which is in a pharmaceutical, healthcare, or related organization.
At least five years of experience in a marketing function, preferably in the pharmaceutical, healthcare, or related organization.
At least two years of experience in a technical role at a pharmaceutical, healthcare, or related organization.
Excellent written and oral communication skills.
Proficient at developing, executing, and measuring marketing plans.
Ability to excel in a cross-functional environment.
A strong work ethic.
Additional Desired Preferences
A Master’s degree in life sciences or equivalent and an MBA.
At least eight years of experience in pharma, healthcare, or related industry, with a combination of commercial and technical roles.
At least four years of experience in a technical role at a pharmaceutical or related organization.
An understanding of USP, the pharmaceutical industry and use of USP standards.
Supervisory Responsibilities
None
Benefits
USP provides you with the benefits you need to protect yourself and your family today and tomorrow. From company-paid time off, comprehensive healthcare options to retirement savings, you can have peace of mind that your personal and financial wellbeing is protected.
COVID-19 Vaccination Policy (will apply to the selected candidate(s) hired):
As a condition of employment with the United States Pharmacopeial Convention's (USP) duty to provide and maintain a workplace free of known hazards, all employees and contingent staff hired after July 1st, 2021, must be fully vaccinated unless a reasonable accommodation is approved. Your recruiter will advise accordingly.
USP is proud to be an equal employment opportunity employer (EEOE) and affirmative action employer. We are committed to creating an inclusive environment in all aspects of our work—from the standards we make to the partnerships and conversations we cultivate. An environment where every employee feels fully empowered and valued irrespective of, but not limited to, personality, race, ethnicity, physical and mental abilities, education, religion, gender identity and expression, life experience, sexual orientation, country of origin, regional differences, work experience, and family status. We are committed to working with and providing reasonable accommodation to individuals with disabilities.
Note: USP does not accept unsolicited resumes from 3rd party recruitment agencies and is not responsible for fees from recruiters or other agencies except under specific written agreement with USP.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)
Job Category Sales & Marketing
Job Type Full-Time