Job Information
Publicis Groupe Senior Copywriter in Plano, Texas
Company Description
Hi there! We're Razorfish. We've been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What's different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com .
Job Description
The Senior Copywriter is responsible for conceptual development and copy deliverables, including advertising, web sites, email and other forms of interface design. These responsibilities include creating and communicating concepts, implementing marketing strategies and developing short and long form copy solutions. The Senior Copywriter will work with a collaborative team that includes Art Directors, UX and Creative Designer. Balancing creative thinking with interpersonal skills, this person will demonstrate the ability to review and justify concepts to both the client and the project team.
Responsibilities
Collaborating with creative team members to determine the conceptual and copy direction of branding and advertising initiatives
Write CRM communications, updating content on websites, and creating paid online and social media creative
Develop concepts for digital platform launches, crafting taglines, and descriptors for product launches
Conceptualize responses for RFPs across lines of business
Working with a rotating team of art directors, UX, and design creatives to ensure copy tone and style are consistent with visual tone and style
Work with project teams to understand business objectives and audience demographics
Translate creative direction and copy points from creative briefs into engaging and effective copy concepts
Maintain high standards of copywriting and exercising quality control on all copy
Qualifications
4+ years experience as a copywriter in an agency environment (including experience with interactive media and direct marketing)
A keen enthusiasm for and demonstrable understanding of Web trends and technologies
A strong understanding of digital marketing and advertising principles
Exceptional writing skills, including the ability to write in a range of voices and styles for varied projects with diverse audiences
Expert at strategic brainstorming, campaign development, creative brief development and creative execution
Ability to work on multiple projects simultaneously and effectively juggle diverse writing demands
Proven aptitude for quick creative thinking with acute attention to detail within demanding deadlines
Sound understanding of graphic design and a keen appreciation of the interplay between textual and visual elements
Additional Information
The Power of One starts with our people! To do powerful things, we offer powerful resources. Our wellness and benefits offerings include:
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances
The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.
Saatchi & Saatchi X is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
If you require accommodation or assistance with the application or onboarding process specifically, please contact hrcompliance_usms@publicis.com .
All your information will be kept confidential according to EEO guidelines.
Compensation Range: $84,500 - $105,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 06/17/2024.
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