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EssilorLuxottica Brand Management Internship in Milano, Italy

Brand Management Internship

Date: Apr 4, 2024

Brand: Corporate

Location:

Milano, IT

WHO WE ARE

We are EssilorLuxottica, a global leader in the design, manufacture and distribution of ophthalmic lenses, frames and sunglasses. The Company brings together the complementary expertise of two industry pioneers, one in advanced lens technologies and the other in the craftsmanship of iconic eyewear, to create a vertically integrated business that is uniquely positioned to address the world’s evolving vision needs and the global demand of a growing eyewear industry.

With over 180,000 dedicated employees in 150 countries driving our iconic brands, our people are creative, entrepreneurial and celebrated for their unique perspectives and individuality. Committed to vision, we enable people to “see more and be more” thanks to our innovative designs and lens technologies, exceptional quality and cutting-edge processing methods. Every day we impact the lives of millions by changing the way people see the world.

JOB SCOPE AND MAIN RESPONSIBILITIES:

As Brand Management Intern you will experience what is it like to work for one of the most recognized and iconic brands in the world. You will have the chance to give your contribution in launching new Marketing campaigns, from ideation to implementation, being involved from Day 1 in exciting projects aimed at continuously enhancing Luxottica's presence in the word.You will have the opportunity to collaborate with different teams likeProduct, Visual Merchandising and PR for daily activities, as well as getting exposure to the E-commerce and Digital teams for visibility plans implementation.

AREAS OF RESPONSIBILITIES AND RELATED ACTIVITIES:

  • You will manage the marketing assets and the new eyewear campaigns, ensuring availability and correct usage.

  • You will help developing training materials and digital content. You will be involved in each step, from the creation of content and creative proposal to the selection of models, and the final shooting.

  • You will provide business analysis of category trends, consumption, competitive brands, production, and inventory management.

  • You will help develop appropriate business plans by analysing business segments, targets or other opportunities.

  • You will prepare ad hoc summary documentation to expose to your manager and team with your analysis, providing insights and suggestions.

  • You will assist in processing invoices and tracking the brand expenses.

  • You will attend commercial events and you’ll be responsible for the set up and for introducing the brand and the new collections to our WHS customers.

  • You will support the coordination of the shipments, learning how the Logistic Management is important to make sure that our products are always ready for our customers.

  • Teamwork is key. You will be collaborating with internal and external resources, including agency partners, to develop effective & impactful plans.

NETWORK OF INTERACTION:

INTERNAL : Product ; Visual Merchandising ; E-commerce ; PR.

EXTERNAL : None

TECHNICAL SKILLS - PORTRAIT OF A PERFECT CANDIDATE:

  • Currently enrolled or recently graduated in a Master’s level degree study (we are not considering more than one year of experience post graduation)

  • You are a quantitative analysis lover, a true Excel addict

  • You are a great performer with an excellent academic path. Indeed, have a high GPA and of course this is written in your CV!

  • Background: International Business; Management; Marketing; Economics; Engineering

LANGUAGES:

Italian

English

We welcome applications from all individuals regardless of their ages, backgrounds, gender, sexual orientation, political affiliations, personal beliefs, or religions. This includes those registered in targeted employment programs under Italian Law 68/1999, in accordance with Article 15 of Stat. Lav and Legislative Decrees 215/03 and 216/03.

Job Segment: Marketing Manager, Brand Manager, Branding, Merchandising, Manager, Marketing, Retail, Management

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