Student Veterans of America Jobs

Job Summary About the opportunity: The Executive Director of Admissions serves as a dynamic leader and strategist within the Division of Student Engagement & Success, develops and implements the University's undergraduate degree-seeking student recruitment plans and leads a team of outstanding admissions professionals to achieve recruitment goals. The Executive Director of Admissions engages with others in the development and implementation of recruitment communications that align with the University's enrollment goals. The Executive Director of Admissions is the administrator tasked with the identification, development, recruitment, and management of strategies in support of all target populations including Adult, Direct-from-High School, Online, and Transfer. The Executive Director collaborates with the Executive Director of marketing to identify, create, and implement marketing strategies. This position has direct oversight over recruitment, admissions operations, campus visitation, early college outreach, and new student orientation and onboarding. Working in collaboration with key constituents throughout the University, the Executive Director of Admissions will effectively articulate and promote Central Washington University's mission, vision, and education programs to prospective students. About CWU: Central Washington University (CWU) is one of three public comprehensive universities in Washington State. CWU was founded in 1891 as a 'normal' school for the preparation of K-12 educators. The school became a College of Education in 1937, a state college in 1961, and a comprehensive university in 1977. About our academics: Offering more than 135 bachelor's and master's degrees, the university enrolls approximately 12,000 students and employs about 1,800 people. CWU's student-faculty ratio is 20:1; about 25 percent of students and 33 percent of freshmen are people of color. CWU enrolls and graduates the largest percentage of Hispanic/Latino students of any public baccalaureate institution in the state. The university holds regional accreditation through the Northwest Commission on Colleges and Universities. About the position: As part of the Student Engagement and Success leadership team, the Executive Director of Admissions works collaboratively to drive admissions outcomes by routinely analyzing data to shape strategic direction, clearly identifying and defining historical University enrollment patterns while developing new-student markets, regularly reassessing effectiveness of recruitment activities and making appropriate adjustments to continuously refine strategies to reflect a proactive response to market forces and the University's needs. The Executive Director of Admissions provides leadership in collaboration with the Executive Director of Marketing & Communication to coordinate marketing (paid ads, social media, print and digital materials), assess effectiveness, and inform the continued development and implementation of the University's comprehensive recruitment and marketing program, including market segmentation, promotional strategies, and recruitment tactics to meet the University's enrollment goals. All employees are expected to support CWU's commitment to diversity and to bring and support inclusion into the university environment. Job Duties Leadership: - Provides visionary leadership for new student enrollment by developing, executing, and assessing a strategic recruitment plan, to include but not limited to the development and execution of qualified lead generation strategies, robust communication plan and a multi-channel communication strategy, the commitment to the recruitment of diverse student populations, assessment of enrollment funnel yield activities, exceptional and comprehensive visit experience programs, maintaining market share and development of new markets, and collaboration with other departments su