Job Information
Walmart Senior Manager, Digital Media Marketing - Sam's Club MAP in Bentonville, Arkansas
Position Summary...
What you'll do...
Senior Manager, Digital Media Marketing
We believe working at Sam's Club means a career without boundaries. There's always room to grow, to take on another challenge, to make a significant impact, and to find professional rewards for your work.
As the Senior Manager of Digital Media Marketing on our Sam's Club Member Access Platform (MAP) team, you will be an individual contributor that supports our growth goals and increases awareness of the MAP brand. You will come to the table with fresh ideas, ready to brainstorm and have the creative mindset to do "more with less." Our business is moving with tremendous speed while delivering impactful results to grow the MAP business.
Directly reporting to the Director of Marketing, you will help determine the strategy for how we show up in market to ensure we are promoting awareness and interest for MAP among our target audiences. You will lead several B2B marketing channels like MAP's website, social media, paid media, and speaking engagements and guide the feedback phase in which results are evaluated. You will be creatively motivated, have experience achieving measurable marketing results, experience leading projects and teams forward, and will collaborate with peers across other teams and external vendors.
About Sam's Club's Member Access Platform [MAP]
At Sam's Club, we prioritize our members and partner with suppliers to offer exceptional value. Our Member Access Platform [MAP] creates impactful omnichannel member experiences, coupled with measurable insights.
Join our growing, high-visibility team at Sam's Club. We believe in targeted, accountable digital advertising, backed by our first-party membership sales data. Growth in our digital advertising business is important to Sam's overall growth strategy, and is achieved when your digital expertise drives growth and helps sell more goods online and offline.
What you'll do:
Support the creation of integrated B2B marketing plans , inclusive of developing the strategy and tactical plans, and executive level presentations.
Identify, research, and recommend strategic and purposeful industry speaking opportunities ; support vetting of all opportunities in partnership with Corporate Communications and Events teams.
Manage our paid channels from strategy to execution. This is inclusive of all channels and types of campaigns.
Manage owned channel content strategy (e.g., website, partner sites, LinkedIn). Work with copywriters to produce the content.
Support leadership prep for both paid sponsorships and earned speaking engagements.
Be the single contact for all industry publishers, trades, and social partners.
Develop creative briefs and spec guides for internal design team and agency partners for all paid initiatives.
Create end-to-end email/lifecycle marketing strategies.
Partner with Business Operations and Product Marketing to implement the tools needed to deploy, measure, track, and report the effectiveness of all paid B2B campaigns.
What you'll bring:
10+ years' experience in Marketing or other relevant fields.
5+ years experience buying media, developing content, and events strategy.
Expert at translating internal narratives into public-facing content.
Executive-level presence, especially related to building compelling and easy to interpret presentations that inform decision-making.
Excel in a large matrix environment with a collaborative, team-oriented approach.
Experience working in a startup environment and doing more with less.
Experience in eCommerce or ad tech.
Experience working with legal, privacy and corporate communications teams.
The above information has been designed to indicate the general nature and level of work performed in the role. It is not designed to contain or be interpreted as a comprehensive inventory of all responsibilities and qualifications required of employees assigned to this job. The full Job Description can be made available as part of the hiring process.
At Sam's Club, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet!
- Health benefits include medical, vision and dental coverage
- Financial benefits include 401(k), stock purchase and company-paid life insurance
- Paid time off benefits include PTO, parental leave, family care leave, bereavement, jury duty, and voting. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
For information about PTO, see https://one.walmart.com/notices .
- Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
Live Better U is a company paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart .
HOBOKEN, New Jersey US-10279:The annual salary range for this position is $108,000.00-$216,000.00
San Bruno, California US-08848:The annual salary range for this position is $117,000.00-$234,000.00
BENTONVILLE, Arkansas US-09930:The annual salary range for this position is $90,000.00-$180,000.00
Additional compensation includes annual or quarterly performance bonuses.
Minimum Qualifications...
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Bachelor's degree in Marketing, Business, or related field and 3 years' experience in marketing or related field OR 5 years' experience in marketing or related field
Preferred Qualifications...
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Digital marketing (for example, affiliate marketing, display advertising), Leading a cross-functional team
Primary Location...
2101 SE SIMPLE SAVINGS DR, BENTONVILLE, AR 72712-4304, United States of America
Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.